Promote yourself
Elavator pitch

This should be a brief introduction about you.  It's an opportunity to sell yourself because after all it's you that customers will remember and not necessarily your product or service.  Make it brief but memorable.

Promote your business
1-2-1's

A chance to meet one-2-one with two other attendees for 10 minutes each.  This is an ideal opportunity to get more from the events you attend.  Get a valuable insight into another business and understand areas where you can work together